Medical Office Today is the leading source of real estate-related information created specifically for the healthcare industry to help healthcare professionals successfully manage their real estate. Understanding how emerging medical issues impact real estate decisions and investment is particularly critical at a time when the healthcare industry is undergoing major reform.
Medical Office Today consists of a website (www.medicalofficetoday.com) and weekly e-newsletters deployed to a subscriber list of more than 50,000 physicians, practice managers and administrators, and other healthcare professionals. In-depth reporting and expert analysis found in the daily news, daily blog, guest columns and features serves to increase reader knowledge and improve decision making at a time when it’s needed most. Medical Office Today also hosts podcasts and webinars to offer additional insight and research.
Medical Office Today was founded by Jennifer Duell Popovec, a veteran writer and editor specializing in commercial real estate who has been published in The Wall Street Journal, FORTUNE, Robb Report, National Real Estate Investor, Commercial Property News, and Real Estate Portfolio. Duell Popovec serves as publisher of Medical Office Today.
The Medical Office Today website is updated daily through a combination of news and feature stories, as well as the daily blog. The weekly e-newsletters combine popular web stories and exclusive content created specifically for the e-newsletters. Medical Office Today covers every aspect of real estate that impacts the healthcare industry including:
- Leasing
- Vendor selection
- Space planning & interior design
- Sale-leasebacks
- Medical office condos
- Net leases
- Build-to-suits
- Sustainability
- Site selection
- Tax strategies
- Design, construction & development
- Legislation impacting medical office space
- Finance
The Medical Office Today audience includes physicians, practice managers and administrators and other healthcare professionals across many medical specialties such as:
- General practice
- Podiatry
- Dentistry
- Internal medicine
- Infectious diseases
- Oral surgery
- Cardiology
- Radiology
- Ear, nose, and throat
- Urology
- Gynecology/obstetrics
- Ophthalmology
- Nephrology
- Psychology
- Oncology
- Hematology
- And many more…
Medical Office Today Team Members
Jennifer Duell Popovec - Publisher
Jennifer Duell Popovec has spent the majority of her career as a writer, with a couple of marketing and public relations gigs thrown in for good measure. For the past 10 years, she has focused primarily on business journalism with a specialty in commercial real estate. She writes under the bylines of Jennifer D. Duell and Jennifer Popovec. Jennifer has been published in a number of general business publications including the Wall Street Journal, Business Week, Fortune, Fortune Small Business, Robb Report, and Executive Decision. She regularly writes for commercial real estate-focused publications and has been published in Commercial Property News, National Real Estate Investor, Real Estate Forum, NAREIT’s Real Estate Portfolio, Retail Traffic, Multifamily Executive, Apartment Finance Today, Developer, HOTELS’ Investment Outlook, and HQ: Headquarters. Jennifer currently serves as the editor of the Global Real Estate Monitor, a monthly e-newsletter with international distribution exclusively sponsored by GE Real Estate. She was previously employed as a director of marketing with ARGUS Software, a Houston-based software firm that specializes in commercial property technology.
Jennifer holds a Master’s degree from Northwestern University’s Medill School of Journalism in Evanston, Ill. and an undergraduate degree from Texas Christian University (TCU) in Fort Worth, Texas. Despite being born in Kansas, Jennifer considers herself a native Texan since she has no memories prior to moving to the Lone Star state when she was just four years old. She now lives in an 100-year-old home just blocks from TCU so she can root for her home team, the Horned Frogs. She and her wonderful husband Mike (also a TCU alum) share their historic home with a badly behaved Beagle and two nosy cats.
Sibley Fleming - Writer
Sibley Fleming is the managing editor of National Real Estate Investor. She is also responsible for NREI’s annual Green Building Survey, which is being conducted in partnership with the U.S. Green Building Council. In addition, she is the lead editor of NREI’s monthly environmental e-newsletter, the Green Sheet. Over her nearly 20-year career, she has written for newspapers and magazines and developed corporate communications for Coca-Cola, BellSouth and the Georgia Department of Industry Trade & Tourism, among others.
Sibley has authored and/or edited seven published books. She has been awarded the Family Channel Seal of Quality for her children’s book “How to Rock Your Baby” and Georgia Author of the Year for her autobiography, “Celestine Sibley: A Granddaughter’s Reminiscence”, which also garnered recognition for outstanding writing from the National League of American Pen Women. Today, Sibley lives in Avondale Estates, Ga. with her husband, a professional geologist and environmental consultant, and her 19-year-old son, a rising sophomore at Georgia State University. Fronting on a busy street, their 1926 cottage is conveniently located within two blocks of public transportation. She currently serves on the vestry of St. Dunstan’s Episcopal Church.
Carrie Rossenfeld - Writer
A San Diego-based freelance writer and editor since 1997, Carrie has written articles for trade magazines including Commercial Property News, Multi-Housing News, Giftware Business, Accent, Flowers & and Tableware Today. She have written and edited for local consumer publications including San Diego Bride & Groom, San Diego This Week and Real Woman. In addition, Carrie has ghostwritten a book about home-based businesses, handled media publicity for Royal Doulton U.S.A. and written press releases for public relations firms. Prior to freelancing, she was managing editor for a gift-based trade magazine in New York for six years after holding editorial positions on several national publications.
